Twilight steals Nina Ricci’s bottle design!
Friday’s Creative Review for Successful Graphic Designers
There’s only one thing to say about this: MORONS!
As is often the case when a movie becomes super-duper-popular, people will want to exploit it with merchandising. Twilight is no different.
Some genius decided to come out with a Twilight fragrance. Unfortunately for them, someone dropped the bottle ball. You would think that with all the money made through the film, they could afford to hire someone to design for them their very own bottle! Not rip off some other brand.
The first week of the New Year, everyone was buzzing about the design of the bottle for Twilight. It looked eerily familiar to another famous’ names bottle, Nina by Nina Ricci.
No surprise, Nina Ricci is suing. When all is said and done, it’s going to cost them more than if they’d hired a designer to come up with something original.
Check out the following pictures and see if you can spot the similarities. Nah, too easy! Spot the differences:
From Nina Ricci
And number 2, from Twilight:
The differences I see (I admit, I’m reaching on some of these!)
- The script that’s on the Twilight bottle is not on the Nina Ricci one
- The number of leaves (although I saw on another photo that it did have 3 of them for the Nina Ricci one, so it’s debatable.)
- Pretty obvious, the box.
- Maybe the color or the bottles
- Shape seems more “squished” on the Twilight bottle (I know, I’m reaching here)
T A K E A W A Y S :
Did they really think no one was going to notice? Seriously? Especially a little thing called the internet?
Stating the obvious, but it obviously needs reiteration: It’s okay to get inspiration from someone but it’s not okay to flat out steal their design!
Maria’s musing: What’s the significance of the apple that both decided to use the same imagery? (Yes, I can ask the tough questions)
My 2 cents: I would have done the Twilight bottle as a drop of blood. Oooh, or a vial of “blood” Too kitsch? Obvious?
